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Advanced Features to Make Your Dating App Successful

Advanced Features of dating app

Online dating is all the rage; people all over the world are using dating applications and websites to find people for dating, love, and romance. These dating apps have made it convenient to meet new people without even stepping out of the home. 

Just download the app on your smartphone, enter your particular partner preferences, and get a list of profiles matching your search criteria. Send a request to the profile you like and begin your dating journey. It is no less than a cakewalk. 

With people preferring e-dating applications over other mediums of finding a partner, the demand for online dating applications is rising. Let’s discuss some statistics to understand the dating app industry better. 

The Latest Dating App Industry Statistics: A Comprehensive Overview

  1. The global online dating application market is expected to increase at a compound annual growth rate (CAGR) of 7.6% between 2023 and 2030.
  1. It is anticipated that by 2027, around 49 million people in the United States would be paying for online dating services, growing from 13.7 million. 
  1. According to Pew Research Centre, 42% of the people surveyed believe dating apps make finding a long-term relationship simpler. 
  1. Over 300 million individuals worldwide use dating apps, with approximately 20 million purchasing premium features. 
  1. According to predictions, the ARPU of dating apps per global user will reach $7.83 by the end of FY2023.
  1. The revenue in the online dating market in the United States is expected to reach 1.29 billion US dollars in 2028.

The statistics shown above clearly state that this is the best opportunity for startups looking out for developing a successful dating mobile app. 

However, building a dating application can be beneficial only if you integrate highly advanced and unique dating app features into it. We are saying so because the Play Store and App Stores already have hundreds of such applications. 

In this scenario, developing a new app and then expecting it to outdo all others in the market is a task that requires a lot of things to consider. And, adding exceptional features to the dating app is the first consideration among all.

To make you help with this, we have provided ten advanced dating app features should have to get desired success and popularity. 

Advanced Features to Make Your Dating App Successful

We have enlisted the advanced features that you can integrate into your dating app to ensure its success in the market. 

  1. Profile Verification
  2. AI-based Chat
  3. Explore Events and Meet-Ups
  4. Advanced Search
  5. Dating Preference Filters 
  6. Profile Performance Checker
  7. Behavior Analysis
  8. Profile Recommendation
  9. Avatars
  10. Social Media Integrations
  11. First Date Suggestions
  12. Gamification
  13. Smart Push Notifications
  14. AI-Based Video Calls
  15. Facial Recognition to Find Lookalikes
  16. Data Privacy and Security 
  17. Incognito Mode 
  18. Compliment Feature 

1. Profile Verification

While the core motive of a dating app should be creating a platform to meet new people, ensuring the safety of users cannot be ignored. Connecting with new people is exciting but it also arouses a sense of fear in people, especially to ones who already have experienced harassment and other related issues in the past.

Therefore, you have to make sure that your dating app has a feature to verify the profile by asking the user to upload identification proof before letting him/her search and connect to other profiles.

This will make your app trustworthy for everyone who wants to experience online dating. Profile verification can also be done by making users connect their social profiles with their dating accounts.

2. AI-Based Chat

Offering AI-based chat would not only make your app unique from others, but it will also help your users, especially introverts, to break the ice. An AI-driven chatbot would suggest to users the beginning lines to start a conversation. 

It could also show them suggestions for replying to a particular message. It is an essential feature because “what you say and how you say” impacts a lot when you talk to a stranger.

3. Explore Events and Meet-Ups

You can add this exceptional dating app feature so that people can explore nearby events that match their interests. People with similar interests can attend these events together and take a step further in their relationship. You can create categories like events for “animal lovers”, “romantic people”, “fitness enthusiasts”, and more.

4. Advanced Search

When it comes to choosing a partner, everyone has their own preferences. Some want a partner for dating or hangout, while others could be interested in a serious relationship.  

Apart from this, people might be particular about age, gender, religion, caste, or astrological sign. Therefore, it is imperative to provide advanced search options with filters to help them narrow down their search. 

The filter you provide should be developed using strict algorithms to deliver the desired results in no time.

Also Read: 4 Ways Artificial Intelligence empowered Dating Apps!

5. Dating Preference Filters 

The biggest advantage of Dating Preference Filters is that it narrows down the search results according to the preferences selected. Users can choose various preference filters, such as geolocation, hobbies, education, dating goals, personal values, and more. 

With these filters, users will only get matched with the people they are looking for. In addition, this data can also be used to understand the user’s requirements and offer them what they want, which eventually leads to enhanced user engagement and the success of the dating app. 

6. Profile Performance Checker

A profile is the first thing any user checks before hitting the “Send a Friend Request” button. However, not everyone knows how to create a dating profile that can grab the attention of other users. 

By providing a profile performance checker in your app, you can help users, mainly first-time daters, to create a profile that can make them find the partner they have been looking for.

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7. Behavior Analysis

Artificial intelligence has improved to such an extent that it can now recognize the behavior of users. When integrated into a dating app, AI’s behavior analysis feature can help dating app users find people with similar interests based on what they have mentioned in their profile.

8. Profile Recommendation

Most dating apps are available with a search option or filters to help users find their partner for dating, love, and romance. However, AI can take this whole scenario to the next level by automatically suggesting or recommending to you the profiles that match the search criteria you have mentioned in your profile.

9. Avatars

With the rising trend of virtual reality and the Metaverse, digital avatars can be proved as a game-changer for dating apps. Similar to avatars in Snapchat and WhatsApp, you can give your users an option to create personalized avatars or digital twins depicting their unique personalities. 

These avatars, which can be humans, cartoons, or historical characters, can meet possible partners, interact with like-minded people, explore the world, plan outings in exotic locations, and engage in a variety of other fascinating activities in the immersive environment, called Metaverse. 

By providing a range of immersive circumstances to explore, you may offer an ideal date game where users feel comfortable, engaged, and enjoy the experience.  However, keep in mind that the avatars should be designed in a way that adheres to your brand standards and makes it clear that they are affiliated with your dating app.

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10. Social Media Integrations 

Social Media Integrations features can allow users to signup via their Facebook, Instagram, and other social media accounts. It also gets added to the user’s profiles. 

By this, it becomes easy for users to find people who they just matched on your dating app, on social media. You can also consider integrating online music streaming platforms like Spotify to allow your users to enlist their favorite songs and albums to their profiles. 

Psychologists say that favorite songs say a lot about an individual’s character. Thus, it becomes easy for users to understand each other through their song playlists.   

11. First Date Suggestions 

Mostly, users get a match on the dating app but find it difficult to decide about the first date. By integrating the Smart First Date Suggestions feature, your dating app would help your users with their first dates. 

By analyzing the various data of the users, such as preferences and places, the location-based dating app can suggest nearby couple-friendly places like restaurants or cafes for the first date.

12. Gamification

Gamification is the new trend in the mobile app industry. It increases user engagement. By gamifying a dating app, you can augment your user base and make your app entertaining. 

Users can take part in different competitions and earn scores or points. For example, in the case of a dating app, you can give the matched profiles a chance to take part in a competition where they have to tell likes and dislikes of each other.

13. Smart Push Notifications 

Personalization is vital for improving the user experience in a dating app. As a result, adding real-time alerts and in-app notifications depending on and determined by the user. This allows users to get only the notifications they want. 

For example, users may be interested in receiving message notifications from those with whom they have been chatting, as well as updates regarding the person who has swiped them as a match. 

The original concept behind this feature is to learn what kind of notifications people prefer and then deliver those notifications to them. If you provide your users with irrelevant notifications, then it may irritate them, which affects the user experience.  

14. AI-based Video Calls

Video calling powered by artificial intelligence is one of the unique features you can add to a dating app to make it successful. Now, you must be thinking about the role of AI in video calling; the feature can be integrated even without this technology. It is true, but, AI can help to identify the nudity or obscenity during a call and warn the users beforehand. 

Read More: 4 Ways Artificial Intelligence Empowered Dating Apps

15. Facial Recognition to Find Lookalikes

Using AI’s facial recognition technology, you can make people find a partner that looks like someone they want. Users can upload a photo of a celebrity, public figure, or even their ex, and the app will display lookalikes. This is indeed a unique dating app feature.

Facial Recognition in dating app

16. Data Privacy and Security

Nowadays, user data is very vulnerable due to increasing cases of cyber-attacks and online blackmail. Thus, you need to provide your users with a highly secure dating app. 

You can leverage Blockchain in dating apps to secure your user data from being attacked by online ransomware.  You have to win the trust of your users to make your dating app successful. And keeping your user’s data safe in any case, helps you win this trust. 

17. Incognito Mode

The dating app’s Incognito Mode is a feature that may be enabled to allow users to use the app more privately. When enabled, a person’s profile will not be recommended to anyone who hasn’t swiped right on it first. 

This implies that you’ll only be visible to individuals you’ve “approved” of, giving you more control over who sees you. This is an excellent tool for anyone who wants to proceed at their own pace without being suggested to everyone on the app.

18. Compliment Feature

The Compliment Feature allows users to send messages before they match with another user. Studies by Bumble, a popular dating app, show that 85% of users are more interested in someone when they get a compliment from a potential match. You can integrate the Compliment feature in your app to attract users and enhance their date search experience. 

So, these are the advanced dating app features you can integrate into your dating app to make it successful. 

To build a feature-rich and successful online dating app, contact a trusted dating app development company. You can also hire iOS app developers, or Android app developers to develop your dating app today.

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Cost to Develop a Dating App 

When developing a dating app, one question that always strikes the mind is what will be the cost of developing a dating app? 

The dating app development cost depends on various factors, such as the type and size of the app, features and functionalities, platforms and devices, location, structure of the development team, and others. 

To give an estimated amount, we would say the development cost may range between $40000$100000, or even more depending on the factors. 

Final Words

Online dating is a new trend in the dating industry. Anyone, irrespective of their age, race, or community, can access dating applications to meet new people. 

While the use of dating apps is increasing, the demand for dating apps with modern features is also skyrocketing. 

If you are thinking of fulfilling this demand by developing a dating app with highly advanced features, then this article is for you. Check out some of the innovative dating app features listed in this article to integrate them into your app and pave the path to success for it. 

To begin developing a dating app with these features, you can contact a reliable dating app development company or hire mobile app developers with considerable experience in dating app development. Make sure you choose the right company that provides you with a perfect combination of cost and quality.

Explore Our Dating App Case Study – Kendra G

Frequently Asked Questions 

Q1. What are the advanced features of a Dating App? 

The advanced features of a dating app are Profile Verification, AI-based Chat option, Explore Events and Meet-Ups, Advanced Search, Dating Preferences Filters, Profile Performance Checker, Behavior Analysis, Profile Recommendations, Avatars, Social Media Integrations, First Date Suggestions, Gamification, Smart Push Notifications, AI-based Video Calls, Facial Recognition to Find Lookalikes, Data Privacy and Security, Incognito mode, and Compliment feature. 

Q2. How much does it cost to develop a dating app? 

The dating app development cost in 2023 may range from $40000 to $100000, or even more depending on various factors. 

Q3. What are the top dating app development companies in 2023?

The top dating app development companies in 2023 are – 

  1. Quytech 
  2. Jafton
  3. Clarika 
  4. Fueled
  5. ArcTouch 
  6. Vention 
  7. Utility Agency 
  8. WillowTree

Q4. How long does it take to develop a dating app? 

The time period depends on the development team of the app. It may take more than 1200 hours to develop a basic dating app. 

Q5. What are the top dating app development trends? 

The top dating app development trends are – 

  • Guard Railing
  • Video Call Opacity 
  • Gamification
  • Virtual Reality 
  • Video Profile 

Q6. What are the new dating app development ideas? 

The new dating app development ideas include gamification of the app, first-date suggestions, allowing users to send gifts to matches, improving matching algorithms using astrological signs, and more. 

Q7. Which are the best dating apps in 2023? 

Here is the list of the best dating apps in 2023 

  1. Tinder 
  2. Bumble 
  3. Peng Chat 
  4. Badoo
  5. Plenty of Fishes
  6. eharmony 
  7. Zoosk
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