There was a time when corporate social responsibility was viewed as merely a philanthropic gesture or something that needed to be done to meet compliance requirements. Today, CSR initiatives have evolved and play a vital role in how a company operates, competes, and creates value.<\/p>\n\n\n\n
Now, it is a must for organizations to redefine their approach by focusing on creating tangible impact not just for the people, but also for employees, investors, and regulators. A key step in ensuring maximum impact of the CSR effort is the measurement of corporate social responsibility impact.<\/p>\n\n\n\n
In short, tracking CSR impact is not something that any organization can delay, especially when the stats show that effective CSR strategies can increase the market value of a company by up to 6% and consumer satisfaction by 23%<\/a>.\u00a0<\/p>\n\n\n\n Not just these two, there are multiple statistics that demonstrate the need for impact assessment in CSR or tracking CSR KPI. The real question is how large enterprises that run multiple CSR programs or do CSR on a large scale can track this impact. Let\u2019s dig deeper into this blog that highlights different approaches for measuring CSR impact. <\/p>\n\n\n\n