{"id":3337,"date":"2020-06-16T17:46:27","date_gmt":"2020-06-16T12:16:27","guid":{"rendered":"https:\/\/www.quytech.com\/blog\/?p=3337"},"modified":"2023-01-03T11:50:20","modified_gmt":"2023-01-03T06:20:20","slug":"unity-technologies-introduces-unity-mars-2","status":"publish","type":"post","link":"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/","title":{"rendered":"Unity Technologies Introduces Unity MARS &#8211; The First of Its Kind Solution for Intelligent AR"},"content":{"rendered":"\n<p>Unity Technologies has launched Unity MARS to allow creators to build intelligent and location-aware augmented reality apps that completely integrate with and responds to the real world. The experiences created with this one-of-its-type authoring studio, which brings the environment and sensor data into the creative workflow, can work with any type of surrounding data.<\/p>\n\n\n\n<p>With Unity MARS, the creators will be able to deliver digital content that appears to react to the real world. Timoni West, Director of Product, XR Tools, Unity Technologies says &#8220;We have recognized three main problems AR creators face, and we resolved them with Unity MARS.&#8221;<\/p>\n\n\n\n<p>With this solution, AR creators can author data-oriented and complex apps visually and test developed experiences inside the Unity Editor. Let\u2019s check out the unique features of this authoring studio:<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#Key_Features_of_Unity_MARS\" >Key Features of Unity MARS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#Fuzzy_Authoring\" >Fuzzy Authoring<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#Responsive_Visual_Authoring\" >Responsive Visual Authoring<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#WYSIWYG_Authoring_Experience\" >WYSIWYG Authoring Experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#Smart_Real-World_Recognition\" >Smart Real-World Recognition<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#Multiplatform_AR_Dev_Framework\" >Multiplatform AR Dev Framework<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#Test_in_the_Unity_Editor\" >Test in the Unity Editor<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#Responds_Smartly_to_the_Physical_World\" >Responds Smartly to the Physical World<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#Customized_Building_Blocks\" >Customized Building Blocks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#How_to_Purchase_Unity_MARS\" >How to Purchase Unity MARS?<\/a><\/li><\/ul><\/nav><\/div>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Key_Features_of_Unity_MARS\"><\/span><strong>Key Features of Unity MARS<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Fuzzy_Authoring\"><\/span><strong>Fuzzy Authoring<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"773\" height=\"773\" src=\"https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/FuzzyAuthor.png\" alt=\"\u201cFuzzy\u201d authoring\" class=\"wp-image-3341\" srcset=\"https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/FuzzyAuthor.png 773w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/FuzzyAuthor-300x300.png 300w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/FuzzyAuthor-150x150.png 150w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/FuzzyAuthor-768x768.png 768w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/FuzzyAuthor-230x230.png 230w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/FuzzyAuthor-350x350.png 350w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/FuzzyAuthor-480x480.png 480w\" sizes=\"auto, (max-width: 773px) 100vw, 773px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>The new authoring studio for intelligent AR has gizmos for fuzzy authoring. It means you can utilize gizmos to set maximum and minimum values for the real-world objects without coding accurate measurements.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Responsive_Visual_Authoring\"><\/span><strong>Responsive Visual Authoring<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/Unity-Technologies-introduces-Unity-MARS.jpg\" alt=\"Responsive visual authoring \" class=\"wp-image-3340\" srcset=\"https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/Unity-Technologies-introduces-Unity-MARS.jpg 960w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/Unity-Technologies-introduces-Unity-MARS-300x169.jpg 300w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/Unity-Technologies-introduces-Unity-MARS-768x432.jpg 768w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/Unity-Technologies-introduces-Unity-MARS-830x467.jpg 830w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/Unity-Technologies-introduces-Unity-MARS-230x129.jpg 230w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/Unity-Technologies-introduces-Unity-MARS-350x197.jpg 350w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/Unity-Technologies-introduces-Unity-MARS-480x270.jpg 480w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<p>Unity MARS follows proxy-based workflow, where the procedural authoring system makes the use of proxies to characterize real-world actions, situations, and objects as a framework.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"WYSIWYG_Authoring_Experience\"><\/span><strong>WYSIWYG Authoring Experience<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1461\" height=\"901\" src=\"https:\/\/i1.wp.com\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/DragDrop.png?fit=1024%2C632&amp;ssl=1\" alt=\"WYSIWYG authoring experience \" class=\"wp-image-3342\" srcset=\"https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/DragDrop.png 1461w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/DragDrop-300x185.png 300w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/DragDrop-1024x632.png 1024w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/DragDrop-768x474.png 768w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/DragDrop-830x512.png 830w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/DragDrop-230x142.png 230w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/DragDrop-350x216.png 350w, https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/DragDrop-480x296.png 480w\" sizes=\"auto, (max-width: 1461px) 100vw, 1461px\" \/><figcaption>image source- <a href=\"https:\/\/blogs.unity3d.com\/\">unity3d<\/a><\/figcaption><\/figure>\n\n\n\n<p>The authoring studio comes up with a simulation view that helps creators to see, prototype, test, visualize, and experience apps exactly as they will run in the real world. AR creators can do this through a customized window that further has different tools and UI.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Smart_Real-World_Recognition\"><\/span><strong>Smart Real-World Recognition<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The query system included in the Unity MARS provides AR apps contextually related behavior by observing the user\u2019s surroundings. You can look into any type of data, including location, semantic object, product, map, and more from any source to utilize in your augmented reality application.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Multiplatform_AR_Dev_Framework\"><\/span><strong>Multiplatform AR Dev Framework<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Unity MARS allows the developers to create their experience once and deploy across different AR platforms, which include Magic Leap, ARKit, Hololens devices, and AR Core by using AR foundation (a method to bring real-world understanding into this new authoring studio by Unity).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Test_in_the_Unity_Editor\"><\/span><strong>Test in the Unity Editor<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>After creating AR experience, the creators can now test it against different indoor or outdoor spaces or wherever you want it to work, without actually leaving the editor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Responds_Smartly_to_the_Physical_World\"><\/span><strong>Responds Smartly to the Physical World<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Unity MARS intelligently responds to the real world as you can use any kind (images, surfaces, etc.) of real data into your AR app.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Customized_Building_Blocks\"><\/span><strong>Customized Building Blocks<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Unity MARS offers Starter Templates, including real augmented reality use cases, to help you use this authoring studio. These cases also incorporate a training tutorial app that works with all the outdoor and indoor templates.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Purchase_Unity_MARS\"><\/span><strong>How to Purchase Unity MARS?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>To purchase a Unity MARS plan, you need to have a Unity license with any plan. You can enjoy this authoring studio free for a period of 45 days and then you have to pay $50 per seat (paid monthly) or $600 per seat (prepaid) for the one-year subscription plan.<\/p>\n\n\n\n<p><em>For more updates on new launches, stay tuned!<\/em><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Unity Technologies has launched Unity MARS to allow creators to build intelligent and location-aware augmented reality apps that completely integrate with and responds to the [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":3895,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,166],"tags":[],"class_list":["post-3337","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-augmented-reality","category-technology"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Unity Technologies Introduces Unity MARS - The First of Its Kind Solution for Intelligent AR - Quytech Blog<\/title>\n<meta name=\"description\" content=\"Unity Technologies has launched Unity MARS to allow creators to build intelligent and location-aware augmented reality apps that completely integrate with\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unity Technologies Introduces Unity MARS - The First of Its Kind Solution for Intelligent AR - Quytech Blog\" \/>\n<meta property=\"og:description\" content=\"Unity Technologies has launched Unity MARS to allow creators to build intelligent and location-aware augmented reality apps that completely integrate with\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Quytech Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Quytech\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-16T12:16:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-03T06:20:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.quytech.com\/blog\/wp-content\/uploads\/2020\/06\/unity-mars.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"571\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ankur Mittal\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Quytech\" \/>\n<meta name=\"twitter:site\" content=\"@Quytech\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ankur Mittal\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.quytech.com\/blog\/unity-technologies-introduces-unity-mars-2\/\"},\"author\":{\"name\":\"Ankur Mittal\",\"@id\":\"https:\/\/www.quytech.com\/blog\/#\/schema\/person\/4b5403e380a91c2b772b7a5b496b93f1\"},\"headline\":\"Unity Technologies Introduces Unity MARS &#8211; 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